Com.Plus France outsourced salesforce network

Definition
Measurer of the presence of a product or a brand obtained by the observation of superstores' shelves among a determined regional panel .

Goal
To provide a tool for analyses, sales decision-making and competitive intelligence, aimed at small businesses.

Means
Field reports .

Synthesises
Reports - sort by retailer - providing presence rate of products, average price, number of facings and stock outage rates for each product, brand, retailers' brands and competitors.

The tool

Statistics per product and retailer

Superstores panel representing each region

Follow of the products' evolution and presence rate

The Tool provides :

Personnalized email alerts

Allows to adapt one's sales strategy

Data to negociate

A view over competitors

The Tool provides as well :

Easy-to-read synthesises sort by retailer and product

An annual table.

An overview of what happens in superstores

Com.Plus' Action

Joint actions in order to reduce costs

Providing information sort by brand, retailers' brands and competitors' brands from both distribution channels : hypermarkets and supersmarkets